Christophe Mausen


❴Entre’Preneurs❵ (2007)

The merger made the CCI more robust. Its programme of activities developed and the number of participants grew. Christophe was nevertheless worried about the threat that he saw of the assistance that it provided becoming engulfed by the ever increasing presence of salespeople. In order to overcome this risk, he designed an event exclusively reserved for company directors. Fifty sessions of ❴Entre’Preneurs❵ were thus organised at the largest and most prestigious companies in the province of Liège. Fuelled by highly creative communication campaigns, these exclusive events, intended to highlight the experience and spirit of big bosses, were to be devoted to this concept and propelled the CCI into a new orbit.